Seagate

Seagate

An identity system and adapted website were designed for Seagate to move the perception of a product-focused hard drive company to that of a strong brand in the personal storage market. Aimed at investors, partners and the emerging retail market, the visual personality draws upon the graphic representation of the core products and the verbal heritage of the company’s name.

Client: Seagate Technologies
Project: Corporate Identity and Website
Role: Creative Director
Company: Landor Associates